kulafu
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I have had nothing but very positive experience with Mark. I am sure some of you have received this email as customers but I wanted to share. PS, Lon, you have been very influential in this forum. So much so, I placed orders on his LBNH, SSZ and AC tuning X.
Dear Vera-Fi Audio Family, I want to reach out personally and wish everyone a wonderful Holiday Season. As well, I want to thank all of you for your patience during the recent shipping delays. I know some of you were disappointed or frustrated with the extra wait, and I completely understand — when you’re excited about new gear, every day feels long.
What many people didn’t see behind the scenes was just how serious the situation truly was. We were facing the possibility of tariffs that could have gone as high as 175% on products coming from China. For a company dedicated to honest value and fair pricing, that level of increase would have been impossible to absorb (post orders in-house) — and it would have forced price changes I never want to impose on our customers.
Some asked why we didn’t simply air-freight everything. Unfortunately, that wasn’t a viable option either. Just to air-freight a single subwoofer would have cost well over $100, and doing that across our full product range would have destroyed our pricing structure entirely.
It would have accomplished the very thing I was trying so hard to prevent: passing unnecessary cost increases on to you.
That is why I made the difficult decision to hold inventory in China until the final tariff decision became clear. If I had shipped early and those extreme tariffs were suddenly imposed, the burden would have fallen directly on our customers for future orders — something I simply could not allow. Our lovely Caldera 10 would have easily gone to $399, or even a smidge more.
Once the final tariff levels were confirmed, we released everything immediately and moved as quickly as possible to get every order on its way.
I know the delay tested some of your patience, but please know this: every decision was made to protect you — your investment, your trust, and the value you expect from Vera-Fi Audio.
The good news is that this challenge has put us in a stronger position going forward. We are now increasing production and ordering a much larger volume of goods so we can maintain steady inventory and avoid the kind of delays we all endured over the past few months.
Thank you for standing with us, for believing in our mission, and for being part of the Vera-Fi Audio family. Your support means more to me — and to all of us — than you can imagine.
With sincere gratitude,
Mark Schifter
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